The Quality Food Awards 2020 have awared our Asda Watermelon & Berries 220g Pot as the winner of the Fruit Category.
The awards recognise and celebrate the best retail, wholesale and foodservice food and drink products available in the UK.
This news is ‘hot off the press’ today and we await further feedback from the judging panel on why our product was selected from entries across both whole-head and prepared fruit.
Our Category, NPD and Technical teams have been instrumental in the products' development and launch as part of Asda’s Summer 2020 range refresh.
Watch the virtual awards ceremony below: